I have always been a learner. I like school, I like asking questions, and I like improving. It comes as no surprise then that I feel exactly the same way about Anchor Me. There is always ways to improve. We’ve changed our packaging and logo, we’ve changed the way we make and produce charms, we’ve partnered with a social enterprise to ensure we are doing more for our community; we even went adjustable at the beginning of 2017.
I love the new adjustable feature. The bracelets last longer, look better, and our customer base seems happy. Problem is, I don’t love the look when you turn your wrist around.
I feel like when you wear more than one or two all that excess cord gets in the way. So here we are, improving again. Going forward our bracelets will use a sliding knot instead of the adjustable bead. The charms and brand tags will be the same, but this is a change we are very excited about. 
More than just the new sliding knot, we are changing something else, which I am most excited about! Our Enlighten Me series have always used the sliding knot with branding bead, but also we’ve used brightly colored nylon for this series. I’ve been pulled back to the brightness in coloring, the wearabiliy, the durability and the overall aesthetic. Starting now, ALL our carded bracelets will be used with this nylon. These bracelets are even MORE sweat, shower, and swim proof AND can come on and off with ease! The new color choices include: Off White, Khaki, Black, Navy Blue, Royal Blue, Red, Purple, Kelly Green, Hot Pink, and Turquoise.
In addition to these transformations, it seems fitting that we launch two new bracelets!
Please welcome “Transform Me” and “Follow Me” coming soon to the Anchor Me Family.
Transform Me – Overwhelmingly, cultural myth and lore honor the butterfly as a symbol of transformation because of its impressive process of metamorphosis. Embrace your journey and your transformation. The butterfly, like you, emerges in her unfurling glory.
Follow Me – We often have to lose ourselves to find ourselves. The star represents protection, security, guidance, and good luck. Whenever in need of direction, look at your star and followthe direction it gives to lead you home.
Visit us at www.anchormebracelet.com for more information and to order!
The post Always Improving… appeared first on Anchor Me Bracelet.
